BLOND:ISH Aims to Eliminate 42 Tons of Waste from NYC Nightlife
In a bid to revolutionize the nightlife industry, non-profit organization Bye Bye Plastic, co-founded by DJ and producer BLOND:ISH in 2019, has launched Zero Plastic Club: NYC. The initiative aims to eliminate 42 tons of waste from New York City's nightlife scene annually.
Starting during Climate Week: NYC (Sept. 21-28), the program will engage with the city's nightlife community to focus on reducing and eliminating plastic waste. "This is my passion," BLOND:ISH said in a statement. "I've seen firsthand the devastating impact of plastic waste on our planet, and I'm committed to making a change."
According to estimates, commercial establishments in New York City generate tens of millions of pounds of plastic waste annually. The problem is not unique to NYC; globally, nightlife generates countless tons of plastic waste. This has severe consequences for human health, wildlife, and the environment.
Bye Bye Plastic's Zero Plastic Club: NYC initiative will work with local bars, clubs, and venues to implement sustainable practices and reduce plastic usage. "We're not just talking about banning plastic straws or water bottles," said BLOND:ISH. "We're talking about a complete overhaul of the way we think about waste in nightlife."
The launch of Zero Plastic Club: NYC coincides with Climate Week: NYC, which brings together global leaders to address climate change and sustainability issues. The initiative has received support from local authorities and industry experts.
"This is a game-changer for our city's nightlife scene," said a spokesperson for the City of New York. "We're committed to reducing waste and promoting sustainable practices in all aspects of our community."
BLOND:ISH's commitment to sustainability extends beyond her music career. As a co-founder of Bye Bye Plastic, she has been instrumental in raising awareness about plastic waste and its impact on the environment.
The success of Zero Plastic Club: NYC will be closely monitored by environmental organizations and industry experts. If successful, the initiative could serve as a model for cities worldwide to reduce plastic waste in their nightlife scenes.
Background
BLOND:ISH co-founded Bye Bye Plastic in 2019 with the goal of reducing plastic waste globally. The non-profit organization has since launched initiatives in several countries, including the United States, Canada, and Europe.
Additional Perspectives
Industry experts praise BLOND:ISH's commitment to sustainability. "It's refreshing to see a musician using their platform to address such an important issue," said a spokesperson for the music industry.
Environmental organizations welcome the initiative as a step towards reducing plastic waste. "This is a crucial move in the fight against climate change," said a representative from the Environmental Defense Fund.
Current Status and Next Developments
Zero Plastic Club: NYC will launch during Climate Week: NYC, with a series of events and workshops aimed at engaging the city's nightlife community. The initiative will be closely monitored by Bye Bye Plastic and local authorities to assess its impact on reducing plastic waste in NYC's nightlife scene.
In the coming months, Bye Bye Plastic will announce further initiatives and partnerships aimed at expanding Zero Plastic Club: NYC globally.
*Reporting by Billboard.*
