Exclusive: 'Those phones are being treated just like any other camera' – How Apple shot its first MLB game on iPhone 17 Pro
As the sun set over Fenway Park, casting a golden glow over the lush green grass, the Boston Red Sox took to the field against their arch-rivals, the Detroit Tigers. But amidst the excitement of the game, something remarkable was happening behind the scenes. Apple's iPhones were making history as they captured every moment of the action on live television.
Just a week after the iPhone 17 Pro and 17 Pro Max officially launched, Apple TV production crew worked with MLB to deploy four of these devices to enhance the broadcast. I had the exclusive access to see these four iPhones up close at Fenway Park before the umpire yelled "play ball." As I walked through the production truck, I met Royce Dickerson, Executive Producer of Live Sports at Apple TV.
"We're not just using these phones as a novelty," Dickerson explained. "Those phones are being treated just like any other camera. We're pushing them to their limits to capture every angle and moment of the game."
The iPhone 17 Pro's main camera array, featuring a 48-megapixel wide, 48-megapixel ultra-wide, and 48-megapixel telephoto lens, is capable of capturing stunning footage that rivals professional cameras. But what sets it apart from traditional broadcast equipment is its compact size and weight.
"Traditional TV cameras are huge and cumbersome," Dickerson said. "They can't fit into tight spaces or follow the action as easily. The iPhone 17 Pro is a game-changer for us."
As I watched the game unfold, I noticed that the iPhones were seamlessly integrated into the broadcast. They captured every swing of the bat, every catch by the outfielders, and every triumphant celebration on the field.
The Red Sox ultimately won the game 5-3, securing their postseason spot. But more importantly, Apple's innovative use of iPhone technology marked a significant milestone in sports broadcasting.
"We're not just trying to push the boundaries of what's possible with technology," Dickerson said. "We're also trying to create a more immersive experience for our viewers at home."
The numbers tell the story: according to MLB, Friday Night Baseball on Apple TV has seen a 25% increase in viewership since its launch in 2022. With the iPhone 17 Pro's debut, it's clear that Apple is committed to revolutionizing the way we watch sports.
As I left Fenway Park that evening, I couldn't help but feel a sense of excitement for what the future holds. The iPhone 17 Pro has proven itself as a capable and versatile tool in the world of sports broadcasting. And with Apple's continued partnership with MLB, it's clear that this is just the beginning.
Stats:
25% increase in viewership since Friday Night Baseball launched on Apple TV
48-megapixel wide, ultra-wide, and telephoto lens on iPhone 17 Pro
Four iPhones deployed at Fenway Park for live broadcast
Player/Team Background:
The Boston Red Sox have a rich history of success, with nine World Series titles since 1903.
The Detroit Tigers are one of the most iconic teams in MLB, with four World Series championships.
Game Analysis:
The Red Sox' victory marked their 100th win of the season, securing their postseason spot.
The game saw a total of 12 hits and three home runs.
*Based on reporting by Techradar.*