Taylor Swift's New Album Release Expected to Empty Offices Across the US
A new study reveals that one-third of American workers will be distracted by Taylor Swift's 12th studio album release on October 3, with many planning to take off work or engage in Swiftie-related activities.
According to a survey conducted by BambooHR, 36% of US workers identify as "Swifties," and an estimated 6% plan to take the day off to celebrate the release of "The Life of a Show Girl." The study also found that 10% of companies have dedicated Swiftie channels on Slack or Teams, where employees can discuss the album and share their enthusiasm.
"It's not surprising that Taylor Swift's fans are so dedicated," said Kristen Harris, HR Manager at BambooHR. "Her music has a way of bringing people together, and it's clear that her fans are just as excited about this new album as they were about her previous ones."
The study is the latest example of how cultural phenomena can impact workplace productivity. In 2020, an estimated 22.6 million Americans planned to take off on Super Bowl Monday, according to UKG.
Taylor Swift's music has long been a source of fascination and excitement for fans around the world. Her albums often debut at number one on the Billboard charts, and her concerts are known for their high-energy performances and elaborate stage productions.
While some employers may view the album release as a distraction, others see it as an opportunity to engage with employees and foster a sense of community. "We're actually considering hosting a listening party in our break room," said Sarah Johnson, HR Manager at a marketing firm. "It's a great way to bring people together and show that we care about their interests outside of work."
As the release date approaches, Swifties are gearing up for a day of celebration. Fans have been sharing their plans on social media, from waiting in line for hours to buy merchandise to crafting concert-ready bracelets.
The album's impact is expected to be felt across industries, with some employers bracing themselves for reduced productivity and others embracing the opportunity to engage with employees.
In the meantime, fans can expect a new era of Swiftie enthusiasm, complete with elaborate costumes, fan art, and endless discussions about the album's lyrics and themes. As one fan put it, "It's going to be a wild ride."
Background:
Taylor Swift is a multi-platinum singer-songwriter known for her catchy pop songs and relatable lyrics. Her music often explores themes of love, heartbreak, and self-empowerment.
The study was conducted by BambooHR, a human resources software company that provides data and insights on workplace trends and culture.
Current Status:
The album is set to be released on October 3, with fans eagerly awaiting the opportunity to listen to new music from Taylor Swift. Employers are bracing themselves for reduced productivity, while others see it as an opportunity to engage with employees and foster a sense of community.
Next Developments:
As the release date approaches, fans can expect a surge in activity on social media, with many sharing their plans and enthusiasm for the album. Employers may need to adjust their schedules or provide accommodations for employees who plan to take off work.
*Reporting by Fortune.*