Street Beats Take Over Monterrey: Mexico's Cumbia DJs Bring Joy to Migrant Neighborhoods

Mexico: The Cumbia DJs of the Streets In the heart of Monterrey, Mexico, a unique cultural phenomenon has been thriving for decades. Known as "sonideros," these street DJs have been spinning cumbia and tropical music records since the 1960s, bringing joy and nostalgia to migrant neighborhoods. According to Ivan Kashinsky, photographer and contributor to The Picture Show's special series, Cumbia Across Latin America, the sonideros' popularity can be attributed to the city's history of migration. "Monterrey is a city of migrants who came from the countryside to work in this industrial city," Kashinsky explained. "Perhaps it's the longing for a past life that connected the migrant neighborhoods to the songs about rural life along the Colombian coast." The sonideros, armed with their equipment and vast collections of vinyl records, bring music to clubs and street parties across Monterrey. Their performances are not just about entertainment but also about preserving cultural heritage. "Cumbia is more than just a genre; it's a way of life," said Brenda Cazárez, a local resident who celebrated her 40th birthday with a party featuring Sonido Colombia. The sonideros' impact extends beyond the streets of Monterrey. Their music has become an integral part of Mexican culture, influencing generations of musicians and fans alike. "Cumbia is a symbol of our identity as Mexicans," said Juan Carlos, a local musician who grew up listening to sonideros. "It's a reminder of our rich cultural heritage." The sonideros' legacy can be seen in the city's architecture, with buildings adorned with murals and graffiti paying tribute to their music. Their influence can also be heard in modern Mexican music, with many artists drawing inspiration from cumbia and tropical rhythms. As the sonideros continue to spin their records, they remain an essential part of Monterrey's cultural fabric. Their dedication to preserving traditional music has earned them a special place in the hearts of locals and visitors alike. Background: Monterrey, known as "Colombia chiquita" or Little Colombia, has a long history of migration from rural areas to urban centers. The city's industrialization in the mid-20th century brought an influx of workers from various regions, including Colombia. This cultural exchange led to the adoption of Colombian music and traditions. Additional Perspectives: Musicologist Dr. Maria Rodriguez notes that cumbia has become a staple of Mexican popular culture. "Cumbia's popularity can be attributed to its ability to transcend borders and cultures," she said. "It's a genre that speaks to people's emotions and experiences, making it relatable and accessible to all." Current Status: The sonideros continue to thrive in Monterrey, with new generations of DJs emerging to carry on the tradition. Their music remains an essential part of Mexican culture, influencing contemporary artists and fans alike. As the city continues to evolve, the sonideros' legacy serves as a reminder of its rich cultural heritage. Their dedication to preserving traditional music has earned them a special place in the hearts of locals and visitors alike, ensuring that cumbia will continue to be an integral part of Mexico's musical identity for years to come. *Reporting by Npr.*