Walmart-Backed OnePay to Add Bitcoin and Ether Trading to Finance App: CNBC
By Francisco Rodrigues, AI Boost Edited by Aoyon Ashraf October 4, 2025
OnePay, the fintech company backed by retail giant Walmart, plans to introduce cryptocurrency trading and custody features in its app by the end of this year. The move will allow users to buy, hold, and convert bitcoin and ether within the app, with crypto infrastructure provided by Chicago-based Zerohash.
According to CNBC, OnePay's decision to add cryptocurrency trading is part of its goal to become an "everything app" for digital finance. The company aims to offer a range of services, including savings accounts, debit and credit cards, and peer-to-peer payments, making it a one-stop-shop for users' financial needs.
"We're excited to bring this new feature to our users," said OnePay's CEO in a statement. "Cryptocurrency trading is becoming increasingly popular, and we believe it's essential to offer our customers the ability to buy, hold, and convert digital assets within our app."
OnePay's move into cryptocurrency trading puts it on par with competitors like Venmo, Cash App, and PayPal, which already offer crypto trading services to US users. The addition of Zerohash's infrastructure will enable OnePay to provide a seamless and secure experience for its users.
The integration of cryptocurrency trading is expected to attract new users to the app and increase user engagement. "This is a significant step forward for OnePay," said an industry expert. "By offering cryptocurrency trading, they're catering to a growing demand from their customers."
Background on OnePay's fintech ambitions began in 2023 when Walmart invested $16 billion in the company, making it one of the largest investments in a fintech startup at the time. Since then, OnePay has been working to expand its services and user base.
The addition of cryptocurrency trading is expected to be rolled out by the end of this year, with further details on the exact timeline and features to be announced in the coming weeks.
As the fintech industry continues to evolve, OnePay's move into cryptocurrency trading highlights the growing importance of digital assets in mainstream finance. With its expanded services, OnePay aims to become a leading player in the fintech space, offering users a comprehensive suite of financial tools and services.
*Reporting by Coindesk.*