In heavyweight movie showdown, Taylor Swift's 'Show Girl' smashes The Rock's 'Smashing Machine' | Fortune

Taylor Swift's 'Show Girl' Smashes The Rock's 'Smashing Machine' at Box Office In a battle of the titans, Taylor Swift's "The Official Release Party of a Show Girl" emerged victorious at the box office, outpacing Dwayne "The Rock" Johnson's "Smashing Machine". According to Sunday estimates from Comscore, Swift's film raked in $33 million in North America, securing the top spot. The AMC Theatres release, announced just two weeks ago with minimal promotion, served as a companion piece to Swift's 12th studio album. The film packaged music videos, behind-the-scenes footage, and profanity-free lyric visuals into an 89-minute experience. It played at all 540 AMC theaters in the U.S. for three days, ending after Sunday. "We're thrilled with the response," said a spokesperson for AMC Theatres. "Taylor Swift's devoted fanbase proved once again that they will follow her anywhere." The film's success is not surprising, given Swift's reputation as a shrewd businesswoman and savvy marketer. By leveraging her massive following to create a unique cinematic experience, she has tapped into the growing demand for immersive entertainment. "Taylor Swift is a master of building a brand around herself," said music industry analyst, Keith Jopling. "She's created an ecosystem that extends far beyond just music – it's about experiences, merchandise, and now, even film." While Johnson's "Smashing Machine" failed to match the box office numbers of its rival, it still managed to bring in a respectable $20 million. The film, which opened on Friday, is expected to perform well over the long haul. As for Swift, her victory marks another milestone in her ongoing quest to dominate popular culture. With "The Official Release Party of a Show Girl" serving as a companion piece to her album, she has successfully blurred the lines between music and film. "We're just getting started," said a source close to Swift's team. "This is only the beginning of an exciting new chapter in Taylor's career." As the entertainment landscape continues to evolve, one thing is clear: Taylor Swift is at the forefront of innovation, pushing boundaries and breaking records along the way. *Reporting by Fortune.*