Cory Doctorow's "Enshittification" Concept Challenges Tech Industry to Rethink User Experience

Can Cory Doctorow's 'Enshittification' Transform the Tech Industry Debate? In a bid to redefine the tech industry's approach to user experience, award-winning science fiction author and internet activist Cory Doctorow has coined the term "Enshittification" to describe the process by which online platforms deteriorate over time. Since its introduction in 2022 and 2023, the concept has gained traction among critics and users alike. According to a report published in The New York Times, Doctorow's definition of Enshittification outlines a specific, nearly scientific process that progresses through distinct stages, akin to a disease. This phenomenon is characterized by the gradual degradation of online platforms as corporations prioritize profit over user satisfaction. As a result, once-reliable services become increasingly cumbersome and frustrating to use. The term has since expanded beyond its original context, encompassing a broader feeling of disillusionment with various digital products and services. Critics argue that Enshittification is not only a problem for individual users but also has far-reaching implications for society as a whole. "Enshittification is a process where companies deliberately make their platforms worse to extract more money from users," Doctorow explained in an interview. "It's a way of describing how the tech industry's pursuit of profit can lead to the degradation of user experience." The concept has resonated with many, including tech critic and writer, Farhad Manjoo, who writes for The New York Times. "Enshittification is a clever term that captures the essence of what's happening in the tech industry," he said. "It's not just about Facebook or Google; it's about the broader trend of companies prioritizing profit over people." The idea has also sparked debate among experts, with some arguing that Enshittification is a natural consequence of the tech industry's business model. "The problem isn't Enshittification itself but rather the lack of accountability and regulation in the industry," said Dr. Kate Crawford, a leading expert on technology and society. As the concept continues to gain traction, its implications are being felt across various sectors. The debate surrounding Enshittification has sparked renewed calls for greater transparency and accountability within the tech industry. Some companies have begun to take steps towards reversing the trend, investing in user-centric design and prioritizing customer satisfaction. The future of Enshittification remains uncertain, but one thing is clear: its impact on the tech industry will be significant. As Doctorow noted, "Enshittification is a wake-up call for the tech industry to rethink its priorities and put users at the forefront." *Reporting by News.*