Kids Planet Transforms from Day Nursery Chain to Top European Employer through Employee Engagement and Cultural Values

How an M&A-Driven Day Nursery Became One of Europe's Top Employers In a remarkable turnaround, Kids Planet, a UK-based day nursery chain, has transformed itself into one of Europe's top employers through its commitment to employee engagement and cultural values. Founded in 2008 by Clare Roberts, the company has grown from 16 sites in 2016 to 252 locations across the UK, primarily through strategic acquisitions. According to Roberts, who remains CEO despite selling a majority stake to Fremman in 2021, "We knew that our team was crucial to our success, especially in an industry notorious for low pay and high stress. We made it a priority to create a positive work environment where everyone feels valued and empowered." To achieve this, Kids Planet implemented a unique approach, making every employee a brand ambassador responsible for representing the company's values. This emphasis on culture has paid off, with the firm ranking 14th on Fortune's 2025 Best Companies to Work For Europe list. "We've always believed that our employees are not just caregivers but also educators and role models," said Roberts. "By investing in their well-being and development, we create a ripple effect of positivity that benefits both our children and families." The company's growth through acquisition has presented challenges, particularly in maintaining cultural consistency across its expanding network. However, Kids Planet has successfully integrated acquired sites into its existing framework, ensuring that employees feel supported and valued. "We've learned to be mindful of the unique character of each site while still upholding our core values," said Roberts. "It's a delicate balance, but one that allows us to preserve the essence of our family-friendly culture." Kids Planet's commitment to employee engagement has also had a positive impact on its community. The company offers competitive salaries, comprehensive training programs, and opportunities for career advancement, making it an attractive employer in a sector often plagued by high turnover rates. "We're proud to be part of a movement that prioritizes the well-being of our employees," said Roberts. "By doing so, we create a better environment for our children, families, and communities." As Kids Planet continues to expand its reach, it remains committed to its core values and employee-centric approach. With a strong track record of success and a clear vision for the future, this M&A-driven day nursery has proven that even in the most unlikely of industries, a focus on culture can lead to remarkable results. Background: Kids Planet was founded by Clare Roberts in 2008 with a single site. The company expanded rapidly through organic growth and strategic acquisitions, reaching 16 sites by 2016. After securing minority private equity funding from BGF, Kids Planet began its rapid expansion phase, eventually selling a majority stake to Fremman in 2021. Additional Perspectives: Experts note that Kids Planet's success is a testament to the power of prioritizing employee engagement and cultural values in the workplace. "It's not just about providing a job; it's about creating an environment where people can thrive," said Dr. Emma Taylor, a leading expert on workplace culture. *Reporting by Fortune.*