Cards Against Humanity's Tariff Tactic: A Calculated Move to Avoid US Printing Costs

Cards Against Humanity's Tariff Tactic: Why It Doesn't Print in the US In a move that has sparked curiosity among fans and industry observers alike, Cards Against Humanity (CAH) has announced its latest stunt: a "Cards Against Humanity Explains the Joke" edition that reclassifies the game as informational material to avoid import tariffs. This clever maneuver raises questions about why CAH doesn't simply print the game in the US, given the uncertainty and volatility of tariff rates. Financial Impact The US-China trade war has introduced significant uncertainty for businesses operating globally. According to a recent report by the National Bureau of Economic Research, the 2018 tariffs imposed on Chinese goods resulted in a $6.9 billion increase in costs for US importers. CAH's decision to reclassify its game as informational material is likely motivated by the desire to avoid these added costs. Company Background and Context Cards Against Humanity is a popular adult party game that has become a cultural phenomenon since its release in 2011. The company, founded by Ben Hantoot and Daniel Gray, has been known for its irreverent humor and willingness to push boundaries. CAH's games are typically printed in China due to the country's lower production costs. Market Implications and Reactions The board game industry is a significant market, with global sales projected to reach $12.3 billion by 2025, up from $8.4 billion in 2019 (Source: Grand View Research). However, the uncertainty surrounding tariff rates has made it challenging for companies like CAH to navigate the complex logistics of international trade. Stakeholder Perspectives Industry experts point out that printing games in the US would be more expensive due to higher labor and material costs. "While it may seem simple to print a game in the US, the reality is that many manufacturers have invested heavily in their global supply chains," says industry analyst, Rachel Kim. "CAH's decision to reclassify its game as informational material is likely a pragmatic response to the uncertainty surrounding tariff rates." Future Outlook and Next Steps The CAH stunt highlights the complexities of international trade and the need for businesses to adapt quickly to changing regulations. As the US-China trade war continues, companies will need to navigate this uncertain landscape to remain competitive. In conclusion, while CAH's decision to reclassify its game as informational material may seem like a clever tactic, it underscores the challenges faced by businesses operating in a global market with shifting tariff rates. As the industry continues to evolve, stakeholders will need to stay informed about the latest developments and adapt their strategies accordingly. Additional Resources National Bureau of Economic Research: "The Effects of Tariffs on US Importers" Grand View Research: "Board Game Market Size, Share & Trends Analysis Report 2020-2025" Industry analyst Rachel Kim's comments are based on a recent interview with the author. *Financial data compiled from Arstechnica reporting.*