Coinbase's New Amex Card Aims to Reward Bitcoin Enthusiasts with Up to 4% BTC Cashback
San Francisco, CA - Coinbase has announced plans to launch a new American Express credit card designed specifically for bitcoin enthusiasts. The card, set to debut in the United States, promises up to 4% cashback rewards in the form of bitcoin.
According to sources familiar with the project, the Amex card's design will feature an etching of Bitcoin's first block, a nod to the cryptocurrency's early days. This unique touch is aimed at appealing to the growing community of bitcoin enthusiasts who are looking for ways to integrate their love of cryptocurrency into everyday life.
"We're excited to offer our customers a new way to earn rewards in the form they want," said a Coinbase spokesperson. "Our goal with this card is to make it easier for people to use and hold bitcoin, while also providing a convenient and rewarding experience."
The Amex card will be available to all U.S.-based users of Coinbase's platform, regardless of their level of expertise or investment in cryptocurrency. The cashback rewards will be earned on purchases made with the card, and can be redeemed for bitcoin at any time.
Background and context:
Coinbase has been a leading player in the world of cryptocurrency exchange since its inception in 2012. With over 100 million users worldwide, the platform has become a go-to destination for those looking to buy, sell, and trade various cryptocurrencies, including bitcoin.
The launch of the Amex card marks a significant expansion of Coinbase's offerings into the realm of traditional financial services. By partnering with American Express, Coinbase is able to leverage the credit card giant's extensive network and expertise in rewards programs.
Additional perspectives:
Industry experts see the new card as a strategic move by Coinbase to further establish itself as a leader in the cryptocurrency space. "This partnership demonstrates Coinbase's commitment to making cryptocurrency more accessible and user-friendly," said Ryan Selkis, CEO of Messari, a leading provider of cryptocurrency research and data analytics.
Current status and next developments:
The Amex card is set to launch later this year, with exact details on availability, rewards rates, and other features still pending. Coinbase has confirmed that the card will be available for sign-up in the coming weeks, with a phased rollout expected over the next few months.
As the cryptocurrency market continues to evolve, it's clear that Coinbase is positioning itself at the forefront of innovation. With the new Amex card, the company is offering its users a unique opportunity to earn rewards in the form they want – a move that's sure to resonate with bitcoin enthusiasts and newcomers alike.
*Reporting by Coindesk.*