Brandon Creed to Keynote 2025 jump.global Summit: Revolutionizing the Global Music Industry

The Rise of a Global Music Powerhouse: Brandon Creed Set to Keynote 2025 jump.global Summit As the music industry continues to evolve at breakneck speed, one name has become synonymous with success and innovation: Good World Management founder Brandon Creed. With a career spanning from breaking global superstar Bruno Mars to managing an A-list roster that includes Ariana Grande, Mark Ronson, and Tame Impala, Creed's ascent to the top is nothing short of remarkable. This November, Creed will take center stage at the highly anticipated 2025 jump.global Summit in Los Angeles, where he'll share his insights on navigating the ever-changing music landscape. Moderated by esteemed journalist Bill Werde, the keynote conversation promises to be a candid and enlightening look into the mind of one of the industry's most respected figures. But what drives Creed's unwavering commitment to pushing boundaries and breaking rules? A glimpse into his early days as a young executive at Irving Azoff's Iconic Management Group offers a glimpse into the making of a music mogul. "I was just trying to survive," Creed recalls with a chuckle, reflecting on his first few years in the industry. "But I quickly realized that if you want to make it in this business, you have to be willing to take risks and challenge the status quo." Fast-forward to today, and Creed's Good World Management has become a global powerhouse, boasting an impressive roster of talent and a reputation for innovative marketing strategies. But what sets him apart from his peers? According to Lyndsey Havens, Billboard's 2025 Manager of the Year, it's Creed's unique ability to balance artistry with business acumen. "Brandon has this incredible gift for understanding the creative vision of his artists while also being a shrewd businessman," she notes. The jump.global Summit, now in its third year, promises to be an electrifying gathering of music industry leaders and innovators from around the world. With over 15 programs and sessions, attendees will have the opportunity to engage with some of the most influential figures in the business, including Marcie Allen, founder of MAC Consulting and Anzie Blue, who will lead a featured session on future-proofing personal brands. One of the most highly anticipated panels is "The Quiet No," featuring Nabil Ayers (president of Beggars Group U.S.) and Alejandra Olea (managing director Americas at Believe), who will tackle the complex issues of leadership, motivation, and generational divides in today's industry. According to Werde, who will moderate the conversation, "This panel promises to be a game-changer for anyone looking to stay ahead of the curve." As the music industry continues its relentless march towards globalization, events like the jump.global Summit serve as a vital reminder that success is no longer solely defined by geographical boundaries or cultural norms. Creed's keynote conversation will undoubtedly offer valuable insights into the future of the business, but it also serves as a testament to the power of collaboration and innovation in shaping the global music landscape. The 2025 jump.global Summit takes place from November 9-11 at the LINE Hotel in Los Angeles. For more information on the full program and lineup, visit [www.jump.global](http://www.jump.global). *Based on reporting by Billboard.*