Hollywood Execs Choose Collars & Co. for Elevated Office Style

Collars Co. has become a go-to officewear brand for Hollywood executives, with its mission of empowering men to look and feel their best with elevated casual wear. Launched in 2021 by founder Justin Baer, the brand's origin story is refreshingly relatable. After years of wearing stiff dress shirts under sweaters in New York, Baer wanted something polished yet breathable. The result was the Dress Collar Polo, a performance polo with a real English spread or semi-spread collar. According to Baer, the Dress Collar Polo was designed to be a versatile piece that could be dressed up or down. "I wanted to create a shirt that could hold its own in a boardroom, but also be comfortable enough to wear on a casual day out," Baer said in an interview. The polo's popularity among Hollywood executives can be attributed to its unique blend of style and functionality. "Collars Co. has become a staple in my wardrobe," said one industry executive, who wished to remain anonymous. "Their shirts are both stylish and comfortable, making them perfect for long days on set or meetings with clients." The brand's success can be attributed to its ability to tap into the evolving needs of modern professionals. As the lines between work and personal life continue to blur, the demand for versatile and comfortable clothing has increased. Collars Co. has capitalized on this trend by offering a range of elevated casual wear options that can be easily incorporated into a professional wardrobe. "We're not just a fashion brand, we're a lifestyle brand," said Baer. "We want to empower men to feel confident and comfortable in their clothing, whether they're in a meeting or on a date." Collars Co. has also benefited from its strong online presence, with a dedicated following on social media platforms such as Instagram and TikTok. The brand's use of influencer marketing and user-generated content has helped to create a sense of community among its customers. "We're not just selling shirts, we're selling a lifestyle," said Baer. "We want our customers to feel like they're part of a movement, not just a brand." As the brand continues to grow, it's clear that Collars Co. is here to stay. With its unique blend of style and functionality, it's no wonder that Hollywood executives have taken notice. As one industry executive noted, "Collars Co. is the perfect example of how fashion and function can come together to create something truly special." With its commitment to quality, comfort, and style, Collars Co. is poised to become a household name in the world of officewear.