Netflix's Culinary Class Wars has quickly become a breakout global hit, with Taiwan ranking among its most enthusiastic markets. The series, a Korean culinary competition show, has gained a significant following worldwide since its release. According to data, Taiwan has been one of the top markets for the show, with viewers tuning in to watch talented chefs compete in a series of cooking challenges.
At the Taiwan Creative Content Fest, producer Eunji Kim of Studio Slam broke down how the series evolved from a rough idea into a fully realized format. Kim and her team had previously produced the 2020 talent show Sing Again, which spotlighted Korean singers who had released albums but never found mainstream recognition. That experience formed the foundational idea for Culinary Class Wars. "We wanted to make a competition show for chefs," Kim said. "But our first question was: how do we stand out against long-running giants?"
Kim and her team drew inspiration from Korean cultural codes and traditions to create a unique format for the show. They incorporated elements of Korean cuisine, music, and art to create a visually stunning and engaging program. "We wanted to showcase the diversity and richness of Korean culture," Kim explained. "We also wanted to highlight the creativity and skills of our talented chefs."
The show's success can be attributed to its ability to transcend cultural boundaries and appeal to a global audience. According to Netflix, Culinary Class Wars has been viewed in over 190 countries, with a significant following in Asia, Europe, and the Americas. The show's popularity has also led to increased interest in Korean cuisine and culture, with many viewers seeking out traditional Korean recipes and ingredients.
The success of Culinary Class Wars has also sparked interest in the growing trend of Korean cultural exports. Korean pop culture, known as Hallyu, has been gaining popularity worldwide in recent years, with shows like Squid Game and Parasite achieving international success. The show's producer, Eunji Kim, believes that Culinary Class Wars has contributed to this trend. "We're proud to be a part of the Hallyu wave," Kim said. "We hope to continue showcasing the best of Korean culture and talent to a global audience."
As the show continues to gain momentum, Netflix has announced plans to release a second season of Culinary Class Wars. The production team is currently working on new challenges and formats to keep the show fresh and exciting. With its unique blend of culture, cuisine, and competition, Culinary Class Wars is set to remain a global phenomenon for years to come.
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