CES 2026 Expands with Global Tech Leaders: Samsung, NVIDIA, and Substack Join the Lineup

Among the newly added speakers are Takashi Nakano, president of Samsung TV Plus, Jamie Allan, vice president of engineering at NVIDIA, Val Boreland, founder and CEO of Versant, and Hamish McKenzie, co-founder of Substack. The Business of Creators Summit will feature a panel on "New Hollywood Power Players: The Rise of Creators on TV," examining how creators are rapidly emerging as key players in streaming, particularly across platforms such as Netflix, Hulu, and Amazon Prime. According to Variety, the summit will also include a discussion on "The Future of Entertainment: Trends and Insights from the World's Top Creators," featuring industry experts and thought leaders. "We are thrilled to expand our CES programming to include the Business of Creators Summit, which will bring together the most innovative and influential minds in the entertainment industry," said Debra Birnbaum, Variety's executive editor. The summit is presented by Samsung Ads, which is committed to supporting the growth and development of the entertainment industry. "At Samsung Ads, we believe that creators are the lifeblood of the entertainment industry, and we are excited to partner with Variety to bring this summit to life," said a Samsung Ads spokesperson. The Entertainment Summit at CES has been a staple of the event for several years, featuring discussions on the latest trends and insights from the world of entertainment. The addition of the Business of Creators Summit expands Variety's presence at CES and provides a platform for industry professionals to connect and share ideas. The Business of Creators Summit will take place on January 8, and tickets are available for purchase on the Variety website. The Entertainment Summit at CES will take place on January 7, and details on the programming and speakers can be found on the Variety website. The expansion of Variety's CES programming reflects the growing importance of the entertainment industry in the global economy. As the industry continues to evolve and adapt to new technologies and platforms, events like the Business of Creators Summit provide a valuable platform for industry professionals to connect and share ideas. Variety's expanded CES programming is part of a larger effort to support the growth and development of the entertainment industry. The company has a long history of providing coverage and analysis of the industry, and its CES programming is a key part of its efforts to bring the industry together and promote innovation and creativity. The Business of Creators Summit and the Entertainment Summit at CES will provide a unique opportunity for industry professionals to connect and share ideas, and to learn from the latest trends and insights from the world of entertainment.