Sauron, the high-end home security startup targeting "super premium" customers, has tapped a new CEO from Sonos. The company, founded in 2024 by Kevin Hartz and Jack Abraham, aims to deliver military-grade security to tech elites. The move comes as Sauron prepares for its anticipated 2025 launch.
The startup emerged from stealth a year ago, promising an AI-driven system. This includes advanced sensors like LiDAR and thermal imaging. 24/7 human monitoring by former military and law enforcement personnel is also planned. Sauron secured $18 million in funding from investors including Flock Safety and Palantir executives.
The new CEO's appointment signals a renewed push towards product launch. Sauron's entry into the market could disrupt the high-end security landscape. The company has not yet released an official statement.
Hartz and Abraham launched Sauron after experiencing security flaws in existing systems. Their vision resonated in the Bay Area, fueled by concerns over crime. Sauron is named after the all-seeing eye from "The Lord of the Rings."
Sauron is expected to announce further details about its launch plans and product specifications soon. The industry awaits the unveiling of its advanced security system.
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