Americans seeking impactful New Year's resolutions may find that revisiting the trend of reducing meat consumption, as seen in the 2010s, offers significant benefits for personal health, animal welfare, and the environment. The movement gained traction as public awareness grew regarding the health implications of high meat consumption, the ethical concerns surrounding factory farming practices, and the substantial environmental impact of animal agriculture.

During the 2010s, many Americans expressed a desire to decrease their meat intake, with initiatives like Meatless Monday gaining popularity in schools and hospitals. Celebrities embraced veganism, and venture capitalists invested heavily in plant-based meat alternatives such as Impossible Foods and Beyond Meat, anticipating a major shift in the food industry. Kenny Torrella, senior reporter for Vox's Future Perfect section, specializing in animal welfare and the future of meat, noted this period as one where "eating less meat and embracing plant-based food was to many Americans aspirational."

The average American consumes over 200 pounds of meat annually, raising concerns about potential health risks associated with high levels of saturated fat and cholesterol. Undercover investigations exposing the conditions within factory farms sparked outrage and fueled the demand for more humane treatment of animals. Furthermore, the environmental footprint of animal agriculture, including greenhouse gas emissions, deforestation, and water pollution, became increasingly apparent.

Companies like New School Foods are developing innovative plant-based alternatives, such as their plant-based salmon filet, aiming to provide consumers with sustainable and ethical options. These products seek to replicate the taste and texture of traditional meat, making it easier for individuals to reduce their meat consumption without sacrificing their favorite foods.

While the initial enthusiasm for reducing meat consumption may have waned, the underlying reasons for doing so remain relevant. As consumers become more informed about the impact of their food choices, a renewed focus on reducing meat intake could represent a meaningful and impactful New Year's resolution.