Nolah is offering a site-wide discount of 35 percent through Jan. 19, with an additional $50 off for WIRED readers using the code WIRED50. This promotion coincides with the rapidly approaching Presidents Day weekend, typically one of the best times of the year for mattress sales, according to Julia Forbes, a certified sleep coach and mattress tester.
Forbes, who has tested hundreds of mattresses, identifies the Nolah Evolution hybrid mattress as a standout product, noting it is the mattress she personally owns. "Given my job, that's got to be like the equivalent of a Grammy or Emmy in the mattress world," Forbes stated.
The Nolah Evolution is a hybrid mattress, combining different materials and technologies to provide support and comfort. Hybrid mattresses have gained popularity in recent years, offering a balance between the support of innerspring mattresses and the pressure relief of memory foam. The industry has seen a surge in direct-to-consumer mattress companies like Nolah, which often rely on online sales and promotions to reach customers.
Sleep deprivation can have significant consequences, and Forbes emphasizes the importance of addressing sleep issues. "Sleep deprivation can only last for so long before something gives, and you don't want it to be your sanity," she said. The current sale presents an opportunity for consumers to upgrade their sleep experience.
Consumers interested in taking advantage of the sale should visit the Nolah website before Jan. 19 and use the code WIRED50 to receive the additional discount. Further sales coverage and mattress recommendations will be available on WIRED.com.
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