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News Corp Taps AI Journalism Startup to Power Financial News

News Corp, the media conglomerate controlled by Rupert Murdoch, is set to integrate AI more deeply into its financial news operations through a new deal with Symbolic.ai, a relatively new AI journalism startup. The agreement will see News Corp deploy Symbolic.ai's platform within Dow Jones Newswires, its financial news hub.

Symbolic.ai claims its platform can generate substantial productivity gains, citing instances of up to 90% improvement in complex research tasks. While specific financial terms of the deal were not disclosed, the partnership represents a significant endorsement for Symbolic.ai and its AI-driven approach to content creation. The platform is designed to streamline editorial workflows, offering tools for newsletter creation, audio transcription, fact-checking, headline optimization, and SEO.

This move comes as news organizations grapple with the challenge of maintaining journalistic quality while increasing efficiency. The integration of AI tools like Symbolic.ai's reflects a broader trend of media companies exploring automation to reduce costs and enhance output. The market for AI-powered journalism tools is still nascent, but this deal signals growing confidence in the technology's potential to augment, if not replace, human journalists in certain tasks.

Symbolic.ai was founded by former eBay CEO Devin Wenig and Ars Technica co-founder Jon Stokes. The company positions itself as a provider of AI solutions that can assist in the production of high-quality journalism and content. News Corp's willingness to adopt AI is not new. In 2024, the company entered into a multi-year partnership with OpenAI, licensing its content to the AI company.

The partnership between News Corp and Symbolic.ai could serve as a model for other media organizations looking to leverage AI. The success of this integration will likely be measured by its impact on Dow Jones Newswires' output, cost efficiency, and the overall quality of its financial reporting. The industry will be watching closely to see if Symbolic.ai's platform can deliver on its promise of significant productivity gains and whether this heralds a new era of AI-assisted journalism.

AI-Assisted Journalism

This article was generated with AI assistance, synthesizing reporting from multiple credible news sources. Our editorial team reviews AI-generated content for accuracy.

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