
Asus Halts Smartphones, Bets on AI Robots and Smart Glasses
Asus Chairman Jonney Shih announced the indefinite suspension of its smartphone business, including the Zenfone and ROG Phone lines, at a recent event in Taiwan. This strategic shift will allow Asus to concentrate on developing AI-driven products like robots and smart glasses, abandoning a market where its phones struggled to compete despite niche appeal. The move reflects a broader trend of companies reallocating resources to emerging technologies with higher growth potential.



















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