Nolah is offering a site-wide discount of 35 percent through Jan. 19, with an additional $50 off for WIRED readers using the code WIRED50, presenting a significant opportunity for consumers to purchase the Nolah Evolution hybrid mattress at a reduced price. This promotion coincides with the rapidly approaching Presidents Day weekend, traditionally a period of substantial mattress sales.

The Nolah Evolution hybrid mattress, lauded by sleep coach and mattress tester Julia Forbes as her personal mattress of choice after testing hundreds, is currently part of this sale. Forbes emphasized the importance of addressing sleep deprivation caused by inadequate mattresses, stating, "Sleep deprivation can only last for so long before something gives, and you don't want it to be your sanity."

The mattress industry often sees a surge in sales during holiday weekends like Presidents Day, as consumers look to invest in improving their sleep quality. The Nolah Evolution, a hybrid model, combines different materials to offer a balance of support and comfort. Hybrid mattresses have gained popularity for their ability to cater to a wide range of sleep preferences.

Consumers interested in taking advantage of this offer should visit the Nolah website before Jan. 19 and use the code WIRED50 to receive the additional discount. The sale provides a timely opportunity for those seeking to upgrade their sleep experience with a mattress favored by a professional tester.